Waste pollution is a global disaster of monumental proportions. By 2050, experts predict that plastic pollutants in our oceans and seas will outnumber biological organisms. This pervasive issue has infiltrated even the most remote regions of our planet.

Packaging materials and plastics are omnipresent due to their convenience for both manufacturers and consumers.  When properly managed, these materials can be reused multiple times, minimizing their environmental footprint. However, their harm to the environment is significant when not effectively recovered, processed, and repurposed.

Despite the environmental benefit, many businesses struggle to achieve authentic eco-friendliness.

Common “green” actions such as certifications, donations, and large-scale operations like tree planting often fall short of creating a substantial impact. The increasing demand for eco-friendly products has led to a rise in “greenwashing” – a marketing strategy that falsely portrays a company as environmentally friendly. The forthcoming legislative standardization will necessitate a paradigm shift in how manufacturers approach sustainability. The mounting waste problem calls for an innovative, effective solution. We need to act NOW.

Mount Everest of Waste
Tackling the Global Crisis
10 Billion Tons
The total amount of plastics produced by humanity
Bottles bought per minute
20 Trillion $
Global public sector spendings on Sustainable Development Goals